Talent judge and producer Simon Cowell is returning to our screens for the first time in over a year with a brand new musical game show Walk The Line, which is set to air on ITV.
ITV made the announcement on Wednesday afternoon, announcing Cowell will be leading the judging panel. The show will see musical acts take to the stage to perform in front of the judges and the top two performers of the night will be left with a difficult decision.
They must decide to either ‘cash out’ with a tempting cash prize, or walk the line and play on. If they play on and top the leaderboard, they will advance to the next show, facing a different round of performers. The longer the performers stay in the competition, the more money they have the chance to earn.
“I am thrilled to be working with Lifted Entertainment and ITV on this new project,” Cowell said in a statement. “We wanted to develop a show which will give the contestants a life-changing cash prize if they win. Each show there will be a champion who must make a vital decision: either cash out then and there or stay in the contest to compete again the following night and have a chance to claim the huge prize. It’s the kind of decision that will have viewers on the edge of their seats – real event TV. I’m very excited at giving musical talent the opportunity to transform their lives like never before.”
Cowell is no stranger to ITV with both of his shows The X Factor and Britain’s Got Talent having a long-running relationship with the broadcaster.
“The format Syco and Lifted Entertainment have created have all the makings of quintessential game show entertainment, but with a compelling twist thrown in each show. It’s great to be continuing our working relationship with Simon and I look forward to introducing this edge of your seat musical game show to viewers later in the year.”
The format is similar to The X Factor, which is currently being rested due to poor ratings. ITV Studios will now sell the format around the world.
Walk The Line airs on ITV later this year.